If you’ve ever taken a marketing course, or read marketing literature, you’re probably familiar A.Maslow. Read the rest of this entry »
Maslow’s Theory Applies: Nurture Advocacy by “Tree” Rings Around Touch-Points
September 26th, 2009Tags: 1960s, Abraham Maslow, Advocacy, Competitor, Customer Loyalty, Encounter, Fast Food Restaurant, Human Potential, Loyalty Effect, Marketing Course, Marketing Literature, Maslow S Theory, Maslow Theory, Metaphor, Negative Feelings, Parallels, Service Experience, Supplier Involvement, Tactical Attitude, Tree Rings, Vacuum
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