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McGraw-Hill Professional Book Reviews:
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Ernan Roman
Voice-of-the-Customer Marketing: A Revolutionary 5-Step Process to Create Customers Who Care, Spend, and Stay
Genre:
Marketing
Publisher:
McGraw-Hill Professional
Bottom line: 5 / 5 - Excellent
by Amazon
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Kai Yang
Voice of the Customer: Capture and Analysis (Six SIGMA Operational Methods)
Genre:
Operations
Publisher:
McGraw-Hill Professional
Bottom line: 4 / 5 - Very Good
by Amazon
0
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