Home for marketing and customer service professionals
The one measure of customer satisfaction on the Web
Task completion has by far the biggest impact on customer satisfaction on the Web. Everything else is just noise.
Focusing on your target customer
In today’s highly competitive world, there is a natural tendency to focus on the product or service, to somehow update it or improve it so you can stay one step ahead of your competition.
5 minutes on the value of customer service
Lee Martin, the Managing Director of Toojays Training & HR Consultancy looks at how valuable customer service is, and what steps you can take to change.
6 steps to Improve Customer Service Right Now
We get a lot of advice about how to deliver great customer service. Many of the tips are reminders of what we already know (but we occasionally forget).