March 24th, 2010
As marketing professionals, we spend way too much of our time trying to sell our ideas to top management. Meetings often turn into boardroom battles between management and marketing. Read the rest of this entry »
Tags: Airline Baggage, Airline Industry, America Today, Big Picture, Boardroom, Brainer, Brainers, Distribution Channels, E2, Eye To Eye, Good Marketing, Herb Kelleher, Management And Marketing, Management Meetings, Scars, Southwest Airlines, Thinkers, Top Management, Typical Characteristics, Visionaries
Posted in Edition 21 | No Comments »
February 16th, 2010
As marketing professionals, we spend way too much of our time trying to sell our ideas to top management. Read the rest of this entry »
Tags: Airline Baggage, Airline Industry, America Today, Big Picture, Boardroom, Brainer, Brainers, Clash, Distribution Channels, E2, Eye To Eye, Good Marketing, Herb Kelleher, Management And Marketing, Management Meetings, Scars, Southwest Airlines, Thinkers, Top Management, Typical Characteristics, Visionaries
Posted in Edition 20 | No Comments »