September 27th, 2009
Do you know how much your customers are helping you survive the downturn?
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Tags: Abc, Cappuccino Machine, Coffee Shop, Competitor, Credibility, Customer Service, Downturn, Economic Climate, Economic Conditions, First Timer, Gross Revenue, Relationship, Selden, Time Customer, Time Visitor
Posted in Edition 16 | No Comments »
September 27th, 2009
The engagement levels of company employees can make all the difference between customer retention and defection.
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Tags: Absenteeism, Cornerstones, Customer Loyalty, Customer Relationships, Customer Retention, Defection, Direction, Downturn, Economic Times, Economy, Employee Engagement, Integrity, Internal Communications, Investments, Key Areas, Milloy, Point Checklist, Recession, Speculation, Strategy Consultant, Workforce, Worry
Posted in Edition 14 | No Comments »
September 26th, 2009
The U.S. economy is in a recession and that as marketers, we need to work within that reality. Here are some tips for what you should do.
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Tags: Act, Budgets, Business Case, Business Investment, Ceo, Creative, Decisions, Downturn, Economy, Justification, Market Share, Marketers, Marketing, People, Recession, Roi, Schema, Software Companies, Sound Business, Target Markets, Technology
Posted in Edition 09 | No Comments »
September 26th, 2009
Are we in a recession? Maybe, maybe not. However, let’s assume that at least the U.S. economy will be in a recession and that as marketers, we need to work within that reality. Read the rest of this entry »
Tags: Act, Budgets, Business Case, Business Investment, Ceo, Decisions, Downturn, Economy, Justification, Market Share, Marketers, Marketing, People, Recession, Roi, Sound Business, Target Markets, Technology
Posted in Edition 08 | No Comments »