The science of harnessing customer loyalty and satisfaction is getting very trendy in business. Read the rest of this entry »
Don’t Worry About Customer Satisfaction If You’re Not Going To Do Anything About It
March 24th, 2010Study finds word-of-mouth’s impact on loyalty
September 27th, 2009In an unfavourable economic climate, companies must focus more than ever on superior customer experiences.
Study finds word-of-mouth’s impact on loyalty
September 27th, 2009In an unfavourable economic climate, companies must focus more than ever on superior customer experiences that retain customers and create positive word-of-mouth (WoM), according to the findings of a Net Promoter-based study into the B2C wireless market by Satmetrix. Read the rest of this entry »