September 27th, 2009
Your customers are irrational. You may think you already knew that, but — as recent research suggests — it’s true. In fact, we’re all irrational. Read the rest of this entry »
Tags: Actionable Steps, Anthropologist, Assumptions, Customer Behavior, Customer Satisfaction Surveys, Customer Surveys, Decisions, Emotion, Emotions, Logic, Long Time, Opinion Surveys, Paco Underhill, Paradox, Power Of Observation, Rational Mind, Real Time, Retail Environments, Trackers, Truth
Posted in Edition 17 | 1 Comment »
September 26th, 2009
Can we really trust what companies say to us? We look at the ways to avoid meaningless % facts – and let you really make a difference.
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Tags: 12 Months, Ambiguity, Business Process, Cause And Effect, Customer Care Hotline, Customer Satisfaction, Customer Survey, Customer Surveys, Desperate Attempt, Differentiators, Empiric, Empirical Research, Empirical Studies, Intervals, Irregularity, Misinterpretations, Niemeyer, Outstanding Customer Service, Pitfalls, Service Quality, Survey System, Time Spans
Posted in Edition 12 | No Comments »
September 26th, 2009
“Our customer satisfaction doubled in comparison to last year”.
“Our customers are the most satisfied throughout the industry”.
“95% of our customers consider our service excellent”. Read the rest of this entry »
Tags: Ambiguity, Business Process, Cause And Effect, Corporate Philosophy, Cust, Customer Care Hotline, Customer Satisfaction, Customer Survey, Customer Surveys, Desperate Attempt, Differentiators, Empiric, Empirical Research, Empirical Studies, Irregularity, Misinterpretations, Outstanding Customer Service, Pitfalls, Service Quality, Survey System, Time Spans
Posted in Edition 11 | No Comments »
September 26th, 2009
There’s new interest in solving an age-old corporate problem: how to measure customer satisfaction. Read the rest of this entry »
Tags: Business Decisions, Checkboxes, Customer Communications, Customer Insights, Customer Intelligence, Customer Relationship Management, Customer Relationship Management Crm, Customer Surveys, Honing, Large Corporations, Measuring Customer Satisfaction, New Tools, Open Ended Questions, Point Of Sale, Point Of Sale Systems, Raw Intelligence, Relational Databases, Tricky Task, True Voice, Voice Of The Customer
Posted in Edition 08 | No Comments »
September 26th, 2009
Companies have much enthusiasm for customer satisfaction. Many see it as a way of making customers happy, and others look at measuring loyalty.
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Tags: Business Leader, Business Leaders, Business Management, Communications Company, Customer Loyalty, Customer Needs, Customer Satisfaction, Customer Surveys, Feedback, Leading Communications, Loyalty, Organization, Passion, Priority, Profitable Customers, Quot, Relevant Question, Satisfaction Research, Target, True Interest, Type Phrases
Posted in Edition 07 | No Comments »
September 26th, 2009
Ask, Listen, Evaluate Response, Dialogue! Read the rest of this entry »
Tags: Areas Of Opportunity, Critical Component, Customer Loyalty, Customer Preferences, Customer Satisfaction Survey, Customer Service Teams, Customer Survey, Customer Surveys, Customer Touch Points, Dynamic Customer, Improvement Areas, Insurance Financial Services, Intelligent Companies, Leander, Matter Of Fact, Media Telecom, New Paradigm, Satisfaction Survey Results, Specifics, Unsatisfied Customers
Posted in Edition 07 | No Comments »
