Pitfalls in customer surveys

September 26th, 2009

Can we really trust what companies say to us? We look at the ways to avoid meaningless % facts – and let you really make a difference.

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Pitfalls in customer surveys

September 26th, 2009

“Our customer satisfaction doubled in comparison to last year”.

“Our customers are the most satisfied throughout the industry”.

“95% of our customers consider our service excellent”. Read the rest of this entry »

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