September 27th, 2009
Against a global background of citizens and businesses being shaken rudely into uncertainty by the economic crisis.
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Tags: Backlash Against, Budgets, Choices, Consumer Trends, Consumers, Desires, Director Of Research, Economic Crisis, Financial Insecurity, Fun Activities, Global Background, Holleran, Lifestyles, Little Luxuries, Mintel, Pace, Purch, Recession, Shoppers, Tho, Uncertainty
Posted in Edition 14 | No Comments »
September 26th, 2009
Against a global background of citizens and businesses being shaken rudely into uncertainty by the economic crisis, Mintel has forecast the five main ways in which consumers are likely to adapt and make the best of 2009.
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Tags: Backlash Against, Budgets, Choices, Consumer Trends, Consumers, Desires, Director Of Research, Economic Crisis, Financial Insecurity, Fun Activities, Global Background, Holleran, Lifestyles, Little Luxuries, Mintel, Pace, Recession, Shoppers, Tho, Uncertainty
Posted in Edition 13 | No Comments »
September 26th, 2009
The U.S. economy is in a recession and that as marketers, we need to work within that reality. Here are some tips for what you should do.
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Tags: Act, Budgets, Business Case, Business Investment, Ceo, Creative, Decisions, Downturn, Economy, Justification, Market Share, Marketers, Marketing, People, Recession, Roi, Schema, Software Companies, Sound Business, Target Markets, Technology
Posted in Edition 09 | No Comments »
September 26th, 2009
Are we in a recession? Maybe, maybe not. However, let’s assume that at least the U.S. economy will be in a recession and that as marketers, we need to work within that reality. Read the rest of this entry »
Tags: Act, Budgets, Business Case, Business Investment, Ceo, Decisions, Downturn, Economy, Justification, Market Share, Marketers, Marketing, People, Recession, Roi, Sound Business, Target Markets, Technology
Posted in Edition 08 | No Comments »