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	<title>Return on Behavior Magazine &#187; Act</title>
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		<title>Prerequisites for cross and up-sales</title>
		<link>http://www.returnonbehavior.com/prerequisites-for-cross-and-up-sales/</link>
		<comments>http://www.returnonbehavior.com/prerequisites-for-cross-and-up-sales/#comments</comments>
		<pubDate>Wed, 20 Jan 2010 03:12:41 +0000</pubDate>
		<dc:creator>Fredrik Abildtrup</dc:creator>
				<category><![CDATA[Edition 19]]></category>
		<category><![CDATA[Act]]></category>
		<category><![CDATA[Business Strategies]]></category>
		<category><![CDATA[Contact Center]]></category>
		<category><![CDATA[Customer Advocates]]></category>
		<category><![CDATA[Customer Base]]></category>
		<category><![CDATA[Exact Moment]]></category>
		<category><![CDATA[Experiences]]></category>
		<category><![CDATA[Goals]]></category>
		<category><![CDATA[Loyalty]]></category>
		<category><![CDATA[Poor Customer Service]]></category>
		<category><![CDATA[Prerequisites]]></category>
		<category><![CDATA[Relationship]]></category>
		<category><![CDATA[Satisfaction]]></category>
		<category><![CDATA[Self Service]]></category>
		<category><![CDATA[Surveys]]></category>

		<guid isPermaLink="false">http://www.returnonbehavior.com/?p=1745</guid>
		<description><![CDATA[In many companies contact center employees are very often its customer’s primary touch point, and thus the most important vehicle in serving the customers. 
But unfortunately most of the time these important employees have become controlled by handling and hold times, rather than building the important relationship between customer and company.
In many companies the focus [...]]]></description>
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		<title>Five Tips for Marketing in a Recession</title>
		<link>http://www.returnonbehavior.com/five-tips-for-marketing-in-a-recession-2/</link>
		<comments>http://www.returnonbehavior.com/five-tips-for-marketing-in-a-recession-2/#comments</comments>
		<pubDate>Sat, 26 Sep 2009 12:34:08 +0000</pubDate>
		<dc:creator>Glenn Gow</dc:creator>
				<category><![CDATA[Edition 09]]></category>
		<category><![CDATA[Act]]></category>
		<category><![CDATA[Budgets]]></category>
		<category><![CDATA[Business Case]]></category>
		<category><![CDATA[Business Investment]]></category>
		<category><![CDATA[Ceo]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Decisions]]></category>
		<category><![CDATA[Downturn]]></category>
		<category><![CDATA[Economy]]></category>
		<category><![CDATA[Justification]]></category>
		<category><![CDATA[Market Share]]></category>
		<category><![CDATA[Marketers]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[People]]></category>
		<category><![CDATA[Recession]]></category>
		<category><![CDATA[Roi]]></category>
		<category><![CDATA[Schema]]></category>
		<category><![CDATA[Software Companies]]></category>
		<category><![CDATA[Sound Business]]></category>
		<category><![CDATA[Target Markets]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://returnonbehaviormagazine.com.previewdns.com/?p=559</guid>
		<description><![CDATA[The U.S. economy is in a recession and that as marketers, we need to work within that reality. Here are some tips for what you should do.

Spend smarter
You may spend less on marketing. Not because marketing should be cut first or most (it most certainly should not), but rather because your company may cut budgets [...]]]></description>
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		<title>Five Tips for Marketing in a Recession</title>
		<link>http://www.returnonbehavior.com/five-tips-for-marketing-in-a-recession/</link>
		<comments>http://www.returnonbehavior.com/five-tips-for-marketing-in-a-recession/#comments</comments>
		<pubDate>Sat, 26 Sep 2009 12:00:18 +0000</pubDate>
		<dc:creator>Glenn Gow</dc:creator>
				<category><![CDATA[Edition 08]]></category>
		<category><![CDATA[Act]]></category>
		<category><![CDATA[Budgets]]></category>
		<category><![CDATA[Business Case]]></category>
		<category><![CDATA[Business Investment]]></category>
		<category><![CDATA[Ceo]]></category>
		<category><![CDATA[Decisions]]></category>
		<category><![CDATA[Downturn]]></category>
		<category><![CDATA[Economy]]></category>
		<category><![CDATA[Justification]]></category>
		<category><![CDATA[Market Share]]></category>
		<category><![CDATA[Marketers]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[People]]></category>
		<category><![CDATA[Recession]]></category>
		<category><![CDATA[Roi]]></category>
		<category><![CDATA[Sound Business]]></category>
		<category><![CDATA[Target Markets]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://returnonbehaviormagazine.com.previewdns.com/?p=509</guid>
		<description><![CDATA[Are we in a recession? Maybe, maybe not. However, let’s assume that at least the U.S. economy will be in a recession and that as marketers, we need to work within that reality.
Here are some tips for what you should do.
Spend smarter
You may spend less on marketing. Not because marketing should be cut first or [...]]]></description>
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		<item>
		<title>Prerequisites for cross- and up-selling</title>
		<link>http://www.returnonbehavior.com/prerequisites-for-cross-and-up-selling-2/</link>
		<comments>http://www.returnonbehavior.com/prerequisites-for-cross-and-up-selling-2/#comments</comments>
		<pubDate>Sat, 26 Sep 2009 10:51:15 +0000</pubDate>
		<dc:creator>Fredrik Abildtrup</dc:creator>
				<category><![CDATA[Edition 06]]></category>
		<category><![CDATA[Act]]></category>
		<category><![CDATA[Business Strategies]]></category>
		<category><![CDATA[Contact Center]]></category>
		<category><![CDATA[Cross Selling]]></category>
		<category><![CDATA[Customer Advocates]]></category>
		<category><![CDATA[Customer Base]]></category>
		<category><![CDATA[Exact Moment]]></category>
		<category><![CDATA[Experiences]]></category>
		<category><![CDATA[Goals]]></category>
		<category><![CDATA[Loyalty]]></category>
		<category><![CDATA[Poor Customer Service]]></category>
		<category><![CDATA[Prerequisites]]></category>
		<category><![CDATA[Relationship]]></category>
		<category><![CDATA[Satisfaction]]></category>
		<category><![CDATA[Self Service]]></category>
		<category><![CDATA[Surveys]]></category>

		<guid isPermaLink="false">http://returnonbehaviormagazine.com.previewdns.com/?p=411</guid>
		<description><![CDATA[In many companies contact center employees are very often its customer’s primary touch point, and thus the most important vehicle in serving the customers.
But unfortunately most of the time these important employees have become controlled by handling and hold times, rather than building the important relationship between customer and company.
In many companies the focus is [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Prerequisites for cross- and up-selling</title>
		<link>http://www.returnonbehavior.com/prerequisites-for-cross-and-up-selling/</link>
		<comments>http://www.returnonbehavior.com/prerequisites-for-cross-and-up-selling/#comments</comments>
		<pubDate>Sat, 26 Sep 2009 08:21:45 +0000</pubDate>
		<dc:creator>Fredrik Abildtrup</dc:creator>
				<category><![CDATA[Edition 05]]></category>
		<category><![CDATA[Act]]></category>
		<category><![CDATA[Business Strategies]]></category>
		<category><![CDATA[Contact Center]]></category>
		<category><![CDATA[Cross Selling]]></category>
		<category><![CDATA[Customer Advocates]]></category>
		<category><![CDATA[Customer Base]]></category>
		<category><![CDATA[Exact Moment]]></category>
		<category><![CDATA[Experiences]]></category>
		<category><![CDATA[Goals]]></category>
		<category><![CDATA[Loyalty]]></category>
		<category><![CDATA[Poor Customer Service]]></category>
		<category><![CDATA[Prerequisites]]></category>
		<category><![CDATA[Relationship]]></category>
		<category><![CDATA[Satisfaction]]></category>
		<category><![CDATA[Self Service]]></category>
		<category><![CDATA[Surveys]]></category>

		<guid isPermaLink="false">http://returnonbehaviormagazine.com.previewdns.com/?p=347</guid>
		<description><![CDATA[In many companies contact center employees are very often its customer’s primary touch point, and thus the most important vehicle in serving the customers. But unfortunately most of the time these important employees have become controlled by handling and hold times, rather than building the important relationship between customer and company.
In many companies the focus [...]]]></description>
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